The Hall SF & 1028 Market Street

An Innovative Neighborhood Strategy for the Tenderloin Community

About The Work

After the WeWork co-working model for freelancers and entrepreneurs began making a home in San Francisco thanks to Scott Plank’s innovative concept, he saw the need for additional community spaces for San Francisco residents. With the creation of 1028 Market Street, Tenderloin residents can come together and share food, entertainment and creativity with one another. As one of the most diverse neighborhoods in San Francisco, the Tenderloin district is composed of long-time native residents, young professionals, artists and activists.

This community deserved a lively location for residents to enjoy community and culture, and as a result, Scott Plank and his team created San Francisco’s first pop-up community food hall through the extraordinary project of 1028 Market Street. Additionally, a mixed-use development of 193 apartments and 6,000 square feet of retail is expected to be completed by the fall of 2021. In recent years, the Tenderloin district has undergone a vast transformation, turning into an up-and-coming destination for residents and visitors alike.

1028 Market Street was designed to be a space in which people from all over the city can come together to collaborate, converse and enjoy all that the Tenderloin district has to offer. Scott Plank has a passion for developing sustainable communities to better lifestyles and environments across the country, and his work in the Tenderloin district has played an integral role in the revitalization of the neighborhood. 1028 Market Street provides a gathering space for San Francisco residents to come together and embrace community through food and culture.



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“The investment in the Tenderloin district is all about revitalizing a unique and diverse area. With the sustainable development of 1028 Market Street, I hope to create a long-lasting impact in the community that fosters social, educational and economic growth.”

- Scott Plank



  • To create a space for the residents of the Tenderloin district to have a creative outlet and connect with the local San Francisco community.
  • To help develop a sustainable community for San Fransisco residents to enjoy great food, entertainment and art.
  • To take a step forward in the revitalization and rejuvenation of the up-and-coming Tenderloin community.